Up to a point

I would agree with the thesis that a significant proportion of Apple's consumers of "fun electronics" do have a tendency to think that way although I have to say that I do know plenty of serious people who use *mac* kit proffesionally and are very pleased with it without displaying the symtoms that we observe amongst those who really do deserve the appelation "fanbois". However, if it is the case that Apple are relying on the uncritical admiration of a significant proportion of those who buy what we may call their lifestyle electronics to avoid what by any standards is only sound common sense in tending to their customer base properly then I believe that they, sooner or later, may end up paying a significant price for that attitude. They indeed may start paying that price rather sooner than they expect - which is bloody stupid given that they should realise that their reputation with *all* their customers (not just the fashion/self-image obsessed element) is the bedrock of their business.

Paris because she doesn't work either if you hold her the wrong way.