what Vertu ships is a pretty standard phone, in a wonderful handmade casing, in a really nice box.
But what they REALLY sell is their 7 x 24 concierge service, available by a mere press of a button from their phone. They can arrange hotels, car service, tickets, exclusive reservations, etc....all part of the package, supposedly worldwide. Most rich people have services like that available through other means, but for those that don't, Vertu gives them a nice way to get things done. And that may must be worth the £12,000 to them.
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Vertu is more than a phone...
what Vertu ships is a pretty standard phone, in a wonderful handmade casing, in a really nice box.
But what they REALLY sell is their 7 x 24 concierge service, available by a mere press of a button from their phone. They can arrange hotels, car service, tickets, exclusive reservations, etc....all part of the package, supposedly worldwide. Most rich people have services like that available through other means, but for those that don't, Vertu gives them a nice way to get things done. And that may must be worth the £12,000 to them.