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it's all in the name

BD may be the better format, but so was Betamax... and that was Sony too.

However, world+dog know what a DVD is, everyone is now familiar with HD since there's the HD-Ready stickers on new TVs. Logically an HD-Ready telly will work with an HD-DVD player. BD may be a better name, with better tech (funky blue lasers ftw) and be a better quality format but basically, it doesn't say "BD-Ready" on the stickers, the mental association isn't so readily there.

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