Sony makes a profit on each game sold for the PS3 from the licensing
So, why would you sell lots of consoles before you have the killer games in the market place to cover the loss?
To me at the moment slow consistent sales works quite well for Sony.
Keeping the PS3 in the mind but not causing an even bigger loss.
Also, as has already been seen they are already making savings in the build cost of the console.
So, assuming they know what they are doing I wouldn’t be surprised if there is a hardware revision change later this year just as the killer games come out and also as the holiday season comes along. (I used holiday season on purpose to mean the US Thanks Giving and also Christmas…)
Register
Thought on Sony Strategy
Sony makes a loss on each PS3 they sell.
Sony makes a profit on each game sold for the PS3 from the licensing
So, why would you sell lots of consoles before you have the killer games in the market place to cover the loss?
To me at the moment slow consistent sales works quite well for Sony.
Keeping the PS3 in the mind but not causing an even bigger loss.
Also, as has already been seen they are already making savings in the build cost of the console.
So, assuming they know what they are doing I wouldn’t be surprised if there is a hardware revision change later this year just as the killer games come out and also as the holiday season comes along. (I used holiday season on purpose to mean the US Thanks Giving and also Christmas…)