It's a huge deal to radically change the basic technology of any major entrenched company in note much more than a decade. It's especially difficult when you run straight into the established strengths of the type of consumer-based electronics specialists based in Asia. If people want to see how difficult such transitions are, I invite them to examine how many of the top 100 US companies (by capitalisation) at the start of the 20th century are still there a little over a century later. There are very few.
Inicidentally, it's not quite true that Kodak were never a camera company. Whilst there cameras were always aimed at promoting their film business, it has to be noted that the Box Brownie was absolutely at the forefront of popularising photography.
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It's a huge deal to radically change the basic technology of any major entrenched company in note much more than a decade. It's especially difficult when you run straight into the established strengths of the type of consumer-based electronics specialists based in Asia. If people want to see how difficult such transitions are, I invite them to examine how many of the top 100 US companies (by capitalisation) at the start of the 20th century are still there a little over a century later. There are very few.
Inicidentally, it's not quite true that Kodak were never a camera company. Whilst there cameras were always aimed at promoting their film business, it has to be noted that the Box Brownie was absolutely at the forefront of popularising photography.